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The franchise’s two technologies are jelly gloss and special effects.
May 20, 2024
By: Lianna Albrizio
Associate Editor
Essie has a nail art studio for the nail DIYers. The new franchise includes jelly gloss and special effects. “The essie brand at its core has always encouraged self-expression and the notion of living life in color,” said Amy Whang, US president of Essie, Garnier and Maybelline New York. “The launch of Nail Art Studio brings us closer to not only fitting into the trends we love – but providing the tools and inspiration to set them. We are excited to s...
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